How to
How to tell if you’re a Left-Brain or Right-Brain Marketer (and why it matters)
The human brain is a beautifully messy place.
It’s said the left side handles logic, language and structure, while the right deals with emotions, visuals and creativity. That’s not the whole picture – both hemispheres are involved in most things we do – but some tasks do light up one side more than the other.
Marketing is one of those rare jobs that asks a lot from both sides of the brain. Writing a media plan? Mostly left-brain
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