Lesniak Swann, a leading B2B marketing and PR agency, has expanded its PR team with the appointment of Tom Embleton as Senior PR Account Manager.

Tom brings with him seven years’ experience managing PR accounts for a global B2B agency in Manchester, where he developed award-winning PR campaigns across engineering, construction, and the food and beverage sectors. His key achievements include increasing the share of voice for global clients including Trelleborg Marine and Infrastructure, and Ingredion.

Alex Swann, the Managing Director of Lesniak Swann, said: “We extend a warm welcome to Tom, who is a pivotal addition to our team. His industry experience and understanding of the sectors that our clients operate in will play a critical role in building their success through the delivery of results driven campaigns. His background in wider content strategy will provide invaluable support for clients navigating the complex routes to market that are characteristic of B2B industries.

“Equipping ourselves with precise industry knowledge is integral to fulfilling our commitments to clients and given Tom’s experience, he will be a great fit in our growing PR team.”

Tom will be working on some of the agency’s key accounts, including Finning UK & Ireland, where he will take the lead on managing PR for the energy and transportation division, and Mammoet, the heavy lifting and engineering logistics expert.

Tom said: “Lesniak Swann is on an upward trajectory, and I’m keen to contribute to the agency’s future success. I am particularly passionate about cultivating thought leadership through insightful content that stands out from the competition, and I look forward to enhancing our clients’ thought leadership position within their respective industries.”

The appointment aligns with Lesniak Swann’s ambitious goal to achieve a contribution of £5m by 2030. The agency’s dedication to providing high-calibre marketing solutions is evident in its consistent efforts to attract top talent in the industry. The growth of the PR team reinforces the agency’s commitment to deliver exceptional client results while solidifying its position as a force in B2B marketing.